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5 Essential Tips For Your Pet Sitting Website

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Let’s say you’ve reached the point in your pet sitting business that you’ve established a clientele and are receiving new customers by word of mouth or your other marketing efforts. It may be time to break away from using a big pet sitting website so you can better establish your own brand and not have to pay their commissions and fees anymore.

Let’s talk about the 5 things that you’re website will need to attract potential customers and then help them sign up for your services once they’re on your site.

1. Professional Photography

If you haven’t already, now is the time to invest in some high-quality photos of you and any employees you may have while walking dogs. People love to see big, high definition photos and this will immediately show any visitor that you are a professional pet sitter and you take your job seriously.

While taking photos, keep in mind these tips that will help you appeal to a wide range of people.

  • Showcase pet sitting several types of pets—dogs, cats, guinea pigs, etc.
  • Take pictures of caring for several pets at once so people with more than one feel comfortable hiring you

2. Have a Page Dedicated to You

People would rather give their money to people that they feel connected to, so establish that connection right on your site! Make a page that is titled My Story or About Me and spend a couple of paragraphs talking about yourself. To illustrate this, here are two examples, one bad and one good:

The Bad:

My name is Bob and I love pets so much that I decided to start pet sitting. I love spending time with my own pets and we go on nature hikes pretty often.

The Good:

I got my first pet when I was 7 years old after begging my parents for weeks. They said I wasn’t responsible enough to care for one and that they would end up doing everything. After drafting several contracts and many alligator tears, they finally agreed to get me a puppy. They were proved wrong when I always picked up my dog’s poop, fed him daily, and went on more walks a day than they could count.

Since a young age I’ve loved caring for pets of all kinds and have worked with them for so long I understand their needs. I promise to treat your pet like one of my own beloved companions and look forward to working with you.

3. Have a Way to Book On Your Site

If you are migrating from a pet sitting site, then your clients are already used to booking you online so it’s important to keep that functionality on your new site. One of the easiest to use and most effective software tools we’ve found is Time To Pet. It can accept payments online and gives your clients their own portal where they can requests services and real-time updates, pictures and visit report cards after each job. They have dedicated mobile apps so managing your business from your phone is a breeze.

4. Establish a Quality Blog

One of the best ways to cheaply get clients is to show up when they search the web for things like “pet sitter in (their city)”. The trick is to make sure you’re high on the list. You’ve most likely experienced this: when you search for something how often do you go on the second or third page of Google? How many times do you even scroll down before clicking?

This all adds up to the need to be in the top 3 on any internet search result. Whether it be Google, Bing, Yahoo, etc. you need to rank well. One of the best ways to do this is by having a blog and publishing posts often, about 1-2 per month. You can write about what info clients should give their pet sitters before they go on vacation or what to do to help pets remain calm while they’re gone. Create content that is useful to your clientele and it will drive traffic to your site and boost your ranking.

5. Put a Proof of Pet Sitting Insurance Badge On Your Site

A few of the big concerns clients have are things like

  • What happens if my pet becomes ill or gets injured while in the care of a pet sitter?
  • What if something bad happens to my home while a pet sitter is in my house?

These are legitimate concerns that pet owners have. Address them on your site and they will be more likely to book with you.

The best way to address the concerns of pet owners is to carry insurance. Owning a pet sitting policy from Pet Care Insurance will give your clients the assurance they need that if something goes wrong, their pets and home will be cared for.

For example, say you are caring for a client’s dog, the dog becomes ill and you take it to the vet. If the bill is more than your deductible, then your policy may pay for it.

A lot of clients look for the pet care professionals they hire to be bonded. This is to protect them against theft. Pet Care Insurance offers a very similar product that is actually easier to use called Employee Dishonesty Coverage. This protects against theft or damage to money or property. If one of your employees steals an expensive piece of art or a TV from a client’s house, then your coverage may pay for it.

Bonus Tip

Look at competitors and copy what they do well. Don’t copy and paste any words, but look at how their website flows and don’t be scared to copy certain elements.

Creating a great website is one of the keys to growing and keeping a great clientele. As your website improves, continually research new tactics to keep improving.

Annual Pet Sitter Insurance Policy

This policy is for professionals who work in the pet care industry.

Starting at:

$229

or $19.08/month

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Contact Info

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Call: 844-520-6990

Email: info@petcareins.com

Terms and Conditons

  • 1) No Purchase Necessary:

    No purchase is necessary to enter or win the contest. Purchasing will not increase your chances of winning the contest.

  • 2) Eligibility:

    The contest is open to legal United States residents who are 18 years of age or older at the time of entry. The contest is only open to those who follow the instructions and enter their name and email address on the website landing page

    https://www.petcareins.com/groomer-to-groomer Employees of Pet Care Insurance, their respective affiliates, contractors, subsidiaries, advertising and promotion agencies and partners, suppliers and their immediate family members and/or those living in the same household of each are not eligible to participate in the contest. The contest is subject to all applicable federal, state and local laws and regulations. Void where prohibited.

  • 3) Agreement To Rules:

    By participating, you agree to be fully unconditionally bound by these rules, and you represent and warrant that you meet the eligibility requirements set forth herein. In addition, you agree to accept the decisions of Pet Care Insurance (PCI), as final and binding as it relates to the content. The contest is subject to all applicable federal, state and local laws.

  • 4) Contest Period:

    Entries will be accepted online starting on or about November 23, 2018 and ending 10:30 AM MST on December 3, 2018. All online entries must be received by December 3, 2018 10:30 AM MST. There will be one winner.

  • 5) How To Enter:

    To enter the contest, one must enter their first name, last name, and email address into the contact form located exclusively on https://www.petcareins.com/groomer-to-groomer. You may enter only once. You may not enter more times than indicated by using multiple email addresses, identities, or devices in an attempt to circumvent the rules. If you use fraudulent methods or otherwise attempt to circumvent the rules, your submission may be removed from eligibility at the sole discretion of Pet Care Insurance (PCI). All disputes will be resolved at the sole discretion of Pet Care Insurance (PCI). In the event the entry collection mechanism suffers a technical failure, Sponsor may elect to randomly select another email subscriber to designate the winner of this giveaway. [Note: If you would like to remove yourself from consideration for this giveaway, please email Pet Care Insurance (PCI) at marketing1@petcareins.com with the subject line “Opt-Out – Attn: Ryan Muir”]

  • 6) Prize:

    here will be 1 (one) winner who will receive 1 (one) Amazon Gift Card. The Approximate retail price of the Amazon Gift Card is = $100 USD. At the discretion of PCI, the gift card may be delivered either electronically or by means of free standard shipping to the United States.PCI reserves the right to substitute an item of equal or greater value if any items listed above are out of stock or otherwise unavailable. Actual/appraised value may differ at the time of prize award. The specifics of the prize shall be solely determined by the Sponsor. No cash or other prize substitution permitted except at Sponsor’s discretion. The prize is non-transferable. Any and all prize related expenses, including without limitation any and all federal, state, and/or local taxes shall be the sole responsibility of the winner. No substitution of a prize or transfer/assignment of a prize to others or request for the cash equivalent by winners is permitted. Acceptance of prize constitutes permission for PCI to use winner’s name, likeness, and entry for purposes of advertising and trade without further compensation, unless prohibited by law.

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    The odds of winning depend on the number of eligible entries received. One entry per person/email address.

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    Winners of the contest will be selected based on content quality under the supervision of the Sponsor. Winner will be notified via message to the email address that they used or phone number they submitted to enter the contest within five (5) days following the winner selection. PCI shall have no liability for a winner’s failure to receive notices due to winners’ spam, junk e-mail or other security settings or for winners’ provision of incorrect or otherwise non-functioning contact information. If the selected winner cannot be contacted, is ineligible, fails to claim the prize within 15 days of the time award notification was sent, or fails to timely return a completed and executed declaration and releases as required, the prize may be forfeited and an alternate winner selected.

    The receipt by winner of the prize offered in this contest is conditioned upon compliance with any and all federal and state laws and regulations. ANY VIOLATION OF THESE OFFICIAL RULES BY ANY WINNER (AT SPONSOR’S SOLE DISCRETION) WILL RESULT IN SUCH WINNER’S DISQUALIFICATION AS WINNER OF THE CONTEST AND ALL PRIVILEGES AS WINNER WILL BE IMMEDIATELY TERMINATED.

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    By entering this contest you understand that Pet Care Insurance, anyone acting on behalf of Pet Care Insurance, or its respective licensees, successors and assigns will have the right, where permitted by law, without any further notice, review, or consent to print, publish, broadcast, distribute, and use, worldwide in any media now known or hereafter in perpetuity and throughout the World, your entry, including, without limitation, the entry and winner’s name, portrait, picture, voice, likeness, image or statements about the contest, and biographical information as news, publicity or information and for trade, advertising, public relations and promotional purposes without any further compensation.

  • 10) Terms:

    Pet Care Insurance reserves the right, in its sole discretion to cancel, terminate, modify, or suspend the contest should (in its sole discretion) a virus, bugs, non-authorized human intervention, fraud or other causes beyond its control corrupt or affect the administration, security, fairness or proper conduct of the contest. In such case, Pet Care Insurance may select the recipients from all eligible entries received prior to and/or after (if appropriate) the action taken by Pet Care Insurance. Pet Care Insurance reserves the right at its sole discretion to disqualify any individual who tampers or attempts to tamper with the entry process or the operation of the contest or website or violates these Terms & Conditions.

    Pet Care Insurance has the right, in its sole discretion, to maintain the integrity of the contest, to void votes for any reason, including, but not limited to; multiple entries from the same user from different IP addresses; multiple entries from the same computer in excess of that allowed by contest rules; or the use of bots, macros or scripts or other technical means for entering. Any attempt by an entrant to deliberately damage any web site or undermine the legitimate operation of the contest may be a violation of criminal and civil laws and should such an attempt be made, Pet Care Insurance reserves the right to seek damages from any such person to the fullest extent permitted by law.

By entering the contest you agree to receive emails periodically from Pet Care Insurance and to receive a phone call from Pet Care Insurance. You can opt-out of receiving this communication at any time by clicking the unsubscribe link in the email.

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    By entering you agree to release and hold harmless Pet Care Insurance and its subsidiaries, affiliates, advertising and promotion agencies, partners, representatives, agents, successors, assigns, employees, officers and directors from any liability, illness, injury, death, loss, litigation, claim or damage that may occur, directly or indirectly, whether caused by negligence or not, from (i) such entrant’s participation in the contest and/or his/her acceptance, possession, use, or misuse of any prize or any portion thereof, (ii) technical failures of any kind, including but not limited to the malfunctioning of any computer, cable, network, hardware or software; (iii) the unavailability or inaccessibility of any transmissions or telephone or Internet service; (iv) unauthorized human intervention in any part of the entry process or the Promotion; (v) electronic or human error which may occur in the administration of the Promotion or the processing of entries.

  • 2) Disputes:

    THIS CONTEST IS GOVERNED BY THE LAWS OF The United States of America AND California, WITHOUT RESPECT TO CONFLICT OF LAW DOCTRINES. As a condition of participating in this contest, participant agrees that any and all disputes which cannot be resolved between the parties, and causes of action arising out of or connected with this contest, shall be resolved individually, without resort to any form of class action, exclusively before a court located in Utah County, Utah, USA having jurisdiction. Further, in any such dispute, under no circumstances will participant be permitted to obtain awards for, and hereby waives all rights to claim punitive, incidental, or consequential damages, including reasonable attorney’s fees, other than participant’s actual out-of-pocket expenses (i.e. costs associated with entering this contest), and participant further waives all rights to have damages multiplied or increased.

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  • 4) Winners List:

    To obtain a copy of the winner’s name or a copy of these Official Rules, mail your request along with a stamped, self-addressed envelope to:

    Pet Care Insurance

    c/o: Marketing Department

    260 South 2500 West Suite #303

    Pleasant Grove, UT 84062

    Requests must be received no later than December 3, 2019.

  • 5) Sponsor:

    The Sponsor of the contest is:

    Pet Care Insurance

    260 South 2500 West Suite #303

    Pleasant Grove, UT 84062

  • 6)

    This promotion is in no way sponsored, endorsed, or administered by, or associated with, Facebook, Twitter, or any other Social Network. You are providing your information to PCI and not to any other party.

Comparing Employee Dishonesty Coverage & Bonding

PCI’s employee dishonesty coverage is similar to a bond, but there may be some key differences to consider.

Employee dishonesty coverage:

  • Can be purchased in the same transaction
  • Doesn’t run credit checks
  • Provides $10,000 per occurrence and $25,000 aggregate coverage

Bonds may differ from our dishonesty coverage by:

  • Checking your credit during the application process
  • Having a “Conviction Claus;” Often bonds won’t pay on claims unless there is a conviction
  • Many require you to reimbursement the bonding company after a claim is paid